Digital Marketing

  • Voice Search Vs Visual Search. Who is the winner in 2025?

    Voice Search Vs Visual Search. Who is the winner in 2025?

    The idea of searching on the internet has shifted beyond typing. With the introduction of mobile cameras and smart speakers equipped with artificial intelligence, the trend has shifted towards image and voice search for finding information on the internet. To thrive with Advanced Technological Solutions, businesses must understand which one of the voice and visual

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  • Digital Marketing for the Beginners – A Comprehensive Guide to Boost Your Online Presence

    Digital Marketing for the Beginners – A Comprehensive Guide to Boost Your Online Presence

    The current era, characterized by digital transformation, is highly competitive. The survival of organizations, businesses, and individuals strongly depends on their online presence and their ability to reach their target audience. In such a competitive business landscape, digital marketing has emerged as a valuable tool that can help brands develop their brand image, drive traffic,

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  • Social Commerce: The trend in shopping that cannot be ignored

    Social Commerce: The trend in shopping that cannot be ignored

    In this modern world, where consumers and brands are actively engaged on social media, the concept of social commerce is gaining more acceptance. The concept of social commerce is not something extra; rather, it is the central pillar driving how people discover, search, trust, and purchase a product. Social commerce is transforming the retail landscape

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  • The Growth of Voice Search – An Innovation That Changed the Digital Marketing

    The Growth of Voice Search – An Innovation That Changed the Digital Marketing

    Formerly, the standard norm of searching on the internet was confined to typing the query in the search bar. However, in the contemporary world, particularly with the emergence of Digital Marketing, norms have changed as people’s online search approaches have transformed and shifted to voice search. People are now limited to typing short keywords and

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  • Most Demanding Online Skills in 2025

    Most Demanding Online Skills in 2025

    The digital economy, characterized by advanced digital technology, is highly dynamic and constantly changing. However, one thing that remains constant is that “skills make money”. In such a dynamic and competitive world, earning money is not easy; however, 2025 marks a significant shift to online earning. The only thing an individual needs is the skills

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  • 2025 Topmost trends in Marketing – How to stay ahead in the digital space

    2025 Topmost trends in Marketing – How to stay ahead in the digital space

    Marketing in the modern years is far different from the traditional one as it is very fast-paced, innovative, and driven by data. Organizations that fail to adopt digitalization in marketing are most likely to lose their market presence. To cut the edge in competition and drive audience attention in such a fast-paced world, organizations need

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